Wednesday, January 16, 2008

So I listen to the radio......

On the way to school today, I was channel-surfing on my mobile phone radio......and this Spice Girl song was playing on Class 95 FM:

Goodbye, my friends --->
http://www.youtube.com/watch?v=H7C2_Do2yUI

Then I started to reminisce about the "good old days" when the "Spice Girls" and "Backstreet Boys" ruled the airwaves ahahaha...... on "Perfect 10 987 FM" no less.

I always thought that in Singapore, different radio stations target different niche audiences. Here's what I mean:

1) Gold 90.5 FM ---> Plays mostly oldies and targets the elder generation

2) Class 95 FM ---> Plays a mix of new and old radio hits, targets young adults and the working
crowd

3) Power 98 FM and Perfect 10 987FM ---> Plays the latest songs and targets mainly the
younger crowd

4) Lush 995 ---> For the sentosa crowd, the chill-out people and the....posers (jokes)

So, when I heard this song on Class 95FM... I realised that I could be getting......old.

Look at it this way. The songs that are playing on Gold 90.5FM (elvis prestley, beatles, englebert humperdinck etc.) now were the hottest hits during the 1950s and 1906s. Makes sense right?

So imagine when you start hearing Backstreet Boys' "I want it that way" on Gold 90.5FM...... haha I leave the imagination to you people...

Then perhaps 987FM would be the radio station that spends the most on purchasing the latest songs, whereas Gold 90.5 FM would just "kio" all the songs that the other stations are gonna stop playing on the airwaves. Makes sense too......right?

We shall see.

Haha...quite a random post.

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